At Drug Analytics, a subsidairy of Core Analytics, , we believe the power is in the data. We work with your marketers to leverage business insights to deliver highly optimized , effective targeted marketing campaigns. We utilize sophisticated data mining and statistical modeling methods to uncover business intelligence specific to your company. The results are actionable analytical solutions that drive impactful marketing and strategy solutions.     Ad hoc reporting, trend analysis reports Physician and Consumer profiling and segmentation Top decile lists of customer and prospects DTC and DTP efforts Multimedia advertising targeting and response measurement Sales force optimization and lead generation Predictive Modeling and Model Updates Impact of regulatory changes and drug press on demand Identifying profitable physician/consumer segments Multi-channel campaign design, implementation and measurement Contact us to discuss how Drug Analytics can work with you to implement fact-based decision making and marketing campaigns.